If you prefer video, jump to the bottom to watch! A lot of musicians are stuck in the old, traditional way of trying to sell their music. So let’s talk for a minute about traditional Music Marketing vs. Content Marketing. Traditional marketing, you would release an album, promote the crap out of it, hoping people […]
Facebook’s Music Guidelines is NOT the end of Livestreaming
There’s been a ton of misinformation making it’s way around Facebook and the internet this week about the updated Terms of Service for Facebook. In particular, Facebook’s Music Guidelines. There is only one line that’s going into effect on October 1 and it’s in Section 3.2. This is the line that is being added: We […]
How to Handle Criticism
This week the world watched as Fergie sang her rendition of the National Anthem for the NBA All-Star Game. Afterwards, it was quickly clear that a lot of people just didn’t like it. How you handle criticism can make or break you. Fergie handled it like a champ! I kept my eye on this story […]